Guy Peters


Career Transition Coach

Our values often change throughout our lives. But our careers don't always change with them.

This can leave us stuck and unhappy in careers that don’t reflect who we are now, unsure of a path forward.

By rediscovering and working with our values, we can successfully transform our careers to work for us today.

Portrait of Guy Peters

Hi, I’m Guy, a Life and Career Coach specialising in career transition.

I help people to unlock their potential, create the career they want and achieve a better work-life balance.

I can help if you are:

  • experiencing career impasse

  • adapting to a new job, promotion, or workplace

  • transitioning into a leadership and management role

  • feeling lost or stuck in your career

  • experiencing redundancy or redeployment

  • craving a more rewarding career

  • seeking a better work-life balance

How I Help

I will help you uncover your core values and strengths through a series of collaborative conversations, using a range of coaching tools and techniques.

Guided by your unique values and strengths, I can help you to:

  • navigate a path forward

  • understand how your perspective can hold you back and how to change this

  • create a plan of action

  • develop your self-confidence

  • enhance your skills and knowledge

  • feel empowered

  • take action and make change

To create the career and work-life balance that is right for you.

Who I help

I’ve provided coaching and support for career transitions for everyone from early career professionals and recently promoted managers to established senior leaders, both in the UK and internationally.

I also coach people who want to move into a career but believe they don’t have the right knowledge, experience, or qualifications.

If you'd like to discuss how I can help you - get in touch! I offer a free 30-minute consultation call.

Woman smiling with a cup of tea

"Guy really helped me to get an overview of things and to gain clearer vision about what to do next, as well as where my heart lies regarding using my skills."

"It was invaluable and much appreciated."

- Yvonne
Public Speaker

Qualifications & professional memberships

  • Certificate in Coaching, University of Cambridge*

  • Member of the Association for Coaching

  • MBA (Master of Business Administration), Aston Business School

  • Additional training in coaching techniques including:

  • Transformative learning theory

  • Positive psychology

  • Narrative coaching

  • Gestalt relational coaching methods

I am committed to ethical practice by adhering to the Association for Coaching’s Global Code of Ethics and undergoing regular coaching supervision.*Course accredited by the Association for Coaching and awarded by the Institute for Continuous Education

Proud to be a member of Association for Coaching logo

Man on laptop with headphones in, talking and smiling

My Approach

I take a collaborative approach to coaching, working in partnership with you.

I provide a supportive environment where you can explore your needs, aspirations, potential options and actions to achieve your goals.

My approach is based on an integrated person-centred practice. This means that I use the tools and techniques that work best for you as an individual and I’m guided by your decisions.

I will encourage you to develop and grow through self-directed learning that helps you achieve your full potential.

Combined, these approaches will help you create sustainable change and transformation in your life and career.

It’s normal to be facing a lot of uncertainty in career transition.

Through developing bespoke plans and strategies together, we can reduce uncertainty and help you thrive.

About Me

My own career transformations mean that I understand the great challenges and opportunities of adapting to a new career, facing a career crossroads, and finding the right work-life balance.I believe that life isn’t a linear pathway, and learning to adapt to uncertainty often provides new opportunities.I’m passionate about lifelong learning and believe in the potential of people regardless of age, education or social background.To learn more, get in touch for a free 30-minute consultation call.

My Career

Before becoming a Life and Career Coach, I enjoyed a long career in academia with a focus on learning and skills development for professionals and entrepreneurs seeking to progress their careers.My varied roles in Higher Education often involved developing knowledge transfer programmes, creating partnerships between academia and industry to create personal growth plans and organisational learning strategies.I bring this broad business and academic knowledge to the practical career guidance I provide, such as support to move up in a profession or leave work and explore an entrepreneurial venture.

Winding road through a forrest with a single car on the road

"Really insightful"

"Guy understood where I was coming from but also challenged my way of thinking too – this has given me a new perspective on how to address some of my concerns."

- Manish
Commercialisation Manager

Location & Pricing

I offer 1-2-1 sessions online and in person sessions on request in the West Midlands, UK.Each coaching package (including number of sessions) is bespoke, and is agreed following the initial consultation.My fees start from £100 per 60 to 90 minute private coaching session, depending on the agreed package. Commercial day rates vary depending on work model. Reduced rates for charities and SMEsGet in touch to book a session or talk through how I can help via a free 30-minute consultation zoom or phone call.

Transform your career
transform your life

Get in touch

Book your first session or a free 30 minute consultation via zoom or phone.

© Guy Peters, 2023. All rights reserved.

Message Sent

Thanks for getting in touch - I'll get back to you soon.